Facebook Has New Ways to Generate Leads & Connect With Customers

Facebook is rolling out new free and paid business tools designed to help businesses find new customers and connect with them in more ways. In addition, Facebook announced new features…

Read More »

Are 301 Redirects a Google Ranking Factor?

Using 301 redirects to tell search engines when a webpage has permanently moved to a new location is definitely an SEO best practice. But can 301 redirects affect your organic…

Read More »

What Exactly Is E-A-T & Why Does It Matter to Google?

E-A-T means Expertise, Authoritativeness, and Trustworthiness. E-A-T is part of Google’s algorithm and baked into Google’s Search Quality Evaluator Guidelines. Even Google says that E-A-T is “very important.” E-A-T should…

Read More »

SEO Keyword Research Tutorial: How To Find Good Keywords

Read More »

Acrobatics Outside Google Seattle

Here is a photo of a group of acrobats from the Down To Earth Aerials outside of Google’s Kirkland, Seattle office doing their thing. I found this on Instagram over…

Read More »

Google Says Intrusive Interstitials Don’t Impact Indexing But Can Impact Ranking

Google’s John Mueller said on Twitter that mobile intrusive interstitial elements won’t generally impact indexing but it can have a ranking impact. This goes back to the old Google Intrusive…

Read More »

How YouTube Recommends Videos

YouTube offers its most detailed explanation yet regarding its recommendation engine and how it chooses which videos to display on your home page. In an effort to demystify YouTube recommendations,…

Read More »

Google Says It Now Uses Titles 87% Of The Time Vs 80%

I’ve been asking Google for a month now how big of a change was the title change – where did it go from and to? Well, Google did tell us…

Read More »

10 Examples of Social Media Celebrity Endorsements That Paid Off Big Time

In a society fueled by social media readily available at the world’s lightning-fast fingertips, everyone’s connected. Trust in major media sources has hit an all-time record low; in fact, brands…

Read More »

Google Sitemap Ping Tool Still Works

Google’s John Mueller was asked on Twitter if the sitemap ping tool still works or not. John said that he is “not aware of any changes there, and the URL…

Read More »

7 Insights Into How Google Ranks Websites

Google’s algorithm is built around understanding content and search queries and making the answers accessible to users in the most convenient manner. These seven insights show how to develop a…

Read More »

Mozilla tests Bing as the default search engine for 1% of users

“Mozilla is running an experiment on 1% of the Firefox desktop population currently, which sets the default search engine to Bing in the web browser,” said Martin Brinkmann for ghacks….

Read More »

Google Doesn’t Treat All Upper Case Headers Differently

Google’s John Mueller said on Twitter that he doesn’t think that Google does “anything special with all-caps headings.” So if you want to shout your headlines in UPPERCASE, go for…

Read More »

Why Does Google Replace Page Titles?

Google reveals new information about the page title update and explains why it replaces some titles and not others. The page title update rolled out last month, which replaces less…

Read More »