Google has renamed Google My Business to Google Business Profile on November 4th. Starting on November 9th, I saw Google begin to swap out the Google My Business logo with the Google Business Profile Manager logo at google.com/business.
Here is the new logo:
Joy spotted this also:
Well, the new name is finally showing up in the GMB dashboard this morning. So I guess I have to call it the GBP Manager now instead of GMB dashboard. This is going to take a while to get used to 😒 pic.twitter.com/bf4DomSgqe
— Joy Hawkins (@JoyanneHawkins) November 10, 2021
I am glad to report that I also received an email this morning at 2am with the new branding:
I am just waiting for when Google changes the title tag on google.com/business from Google My Business to Google Business Profile Manager – until then, Google’s search results won’t change much for the new branding.
Forum discussion at Twitter.